Clothing store decoration design skills good-looki

2022-07-22
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Clothing store is a place that pays special attention to beauty. It should not only highlight the beauty of clothing, but also attract customers with its decoration design. As the saying goes, "a store is a face", which is the basis for customers to determine the image of a store in an instant, so we must not take the decoration of the store lightly. Let me briefly introduce the decoration design skills of clothing stores

clothing store is a place that pays special attention to beauty. It should not only highlight the beauty of clothing, but also attract customers with its decoration design. As the saying goes “ Shop is face ”, This is the basis for customers to judge the image of a store in an instant, so they must not take the decoration of the store lightly. Let me briefly introduce the decoration design skills of clothing stores

decoration design skills of clothing stores

first, the function of color

1. Help complete the whole conceptual plan; Express the designer's idea and the style of clothing stores; Coordinate the atmosphere of the whole clothing store; It has the function of integrating and sorting out the overall design to make it consistent

2. It has the function of distinguishing different contents and purposes; The color of goods depends on its solid color and the influence of light source, so the color of goods also has a great relationship with lighting

II. The role of color

1. The emotional role of hue. Different colors will make people feel different. Warm color system will produce warm, bright, lively and other feelings; Cold color system will make people feel calm, quiet, steady, negative and so on

2. In terms of color usage habits, some colors have a warm and cheerful atmosphere; Some colors are negative and indifferent. These will vary according to different customs and habits. Therefore, we should also pay attention to and make use of the color plan

3. Bright colors with high lightness will appear lively, light and bright; The color with low lightness is dark, which makes people feel calm and steady; When matching colors, they should be used reasonably according to the purpose of display

4. Purity refers to the saturation of color. The difference of purity will cause different feelings of simplicity or magnificence; Low purity colors will produce a sense of simplicity and elegant style; On the contrary, it feels gorgeous and warm

III. color matching skills

1. Color matching refers to the organic combination of different colors in order to achieve the overall unity during commodity display, so that the colors with contrast or lack of coordination can be unified in one basic tone to achieve the purpose of harmony and consistency

2. When carrying out color combination, it is generally necessary to consider the following issues: when the same color system or similar color combination, it will produce the impression of good quality and elegant style

3. The combination of complementary colors will form an obvious contrast, so it is necessary to add other transition colors to make the contrast relatively weak and acceptable

4. When combining similar colors, in order to make them change and not too rigid, a small amount of complementary colors can be added. But we should ensure that the sense of integrity is not destroyed, so as to deepen the first impression of customers

5. The color combination should reflect the smooth transition of hue, lightness and chromaticity, and show a certain rhythm and rhythm in stability

6. When decorating in clothing franchise stores, it is necessary to avoid using multiple colors at the same time; In particular, the main color should not exceed three colors, so as not to be disordered and destroy the effect of the main color; We should also avoid using high color in large areas, so as not to make customers feel repellent

how to design a clothing store

1. Contrast color matching. Use cool colors to set off warm colors, such as green clothes against red clothes; Set off yellow clothes with blue clothes; When placed on a pole, do not let the cold color and warm color account for 50% respectively, and pay attention to the interspersion of cold and warm colors

2. Reasonable utilization “ Live model ”. The shopping guides in the store are living models of clothes. They will sell whatever style they wear. This is a good way to reduce inventory

3. The clothing store is decorated in the same color. Clothes of the same color will give people a very comfortable feeling when they are put together. Use the importance of color in store design knowledge points. Pay attention not to put together clothes of the same style and length in the same color matching, so as not to make people feel like a warehouse

4. Grasp the time in place. Take women's clothing as an example: on Monday, Tuesday, Wednesday, and Thursday, it is usually full-time wives, so that some fashionable, expensive, unique clothes can be put in the living area and worn on models; Most of the people who go shopping on Friday afternoon, Saturday and Sunday are working women, so that they can hang medium-priced clothes on living areas and models

5. Make rational use of living areas in the decoration of clothing stores. The so-called living area is the area that is first easy to see facing the direction of the flow of people; Otherwise, it is a dead zone. We should put our main styles in the live area and other styles in the dead area, which can greatly improve sales

editor's summary: in order to achieve good results in the decoration design of clothing stores, in addition to lighting, decoration, props and other factors, there is also a key element is color. Color gives people a strong feeling, so full study and proper use of color can often be a surprise in store planning

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